Sharita Smith
Telc.445.001
September 18, 2009
Media News Article Review
Hulu to Add Subscription Services, Pay-Per-View, Hints Murdoch
Earlier this week at an investor conference, News Corp. chairman Rupert Murdoch and NBC Universal CEO Jeff Zucker revealed they were exploring news ways to help bring in revenue for the on-line video-streaming service, Hulu.com. The site features movies and TV shows from content partners including Fox, ABC, Disney, and many more. The content reaches from about 9 million to 42 million users per month. The content is currently supported by advertisements. However, the company is interested in exploring other fund raising options as well, subscription services and pay-per-view programs. Outside sources have began to speculate and confirm that Hulu is already beta testing a subscription-based service internally and is working out the technical requirements. If these plans go into affect, what would this mean for cable companies such as Comcast, Verizon and other subscription services?

http://www.nytimes.com/external/readwriteweb/2009/09/18/18readwriteweb-hulu-to-add-subscription-services-pay-per-v-95977.html